COLOR WOW Root powder Hair Powder

Color WOW is an innovative cover up powder for camouflaging roots . Every eight weeks, the same problem crops up: Your roots urgently need touching up. But you have to somehow bridge the time until your next appointment at the hairdressers. This innovative root cover up is the ideal solution. It reliably covers up the roots in any colour – even grey hair. Seven different shades from platinum blond to black are available. The oil-free mineral powder covers your grown-out roots perfectly and the light-reflecting pigments ensure a natural appearance. Your hair will feel great without being weighed down.

First aid between your hairdresser appointments

The miracle powder was created by Gail Federici, the woman behind the renowned label John Frieda. Apply Color WOW onto your hair and make grown-out roots disappear in a matter of minutes. Say goodbye to bothersome waiting times at your hairdressers and enjoy the instant cover up effect. The result is waterproof and is guaranteed to last until your next hair wash . And thanks to the tiny zinc stearates in the powder, the colour won’t even wash off or smudge when your swimming or get surprised by rain. The zinc stearates stick to the hair and can be removed only with shampoo. In the shade platinum you can choose between the version for blond hair with dark roots and blond dyed hair with grey roots.

MICA
TALC
SYNTHETIC FLUORPHLOGOPITE
OCTYLDODECYL STEAROYL STEARATE
ETHYLHEXYL PALMITATE
ZINC STEARATE
SILICA
PENTAERYTHRITYL TETRAISOSTEARATE
ZEA MAYS STARCH
ALUMINUM STARCH OCTENYLSUCCINATE
KAOLIN
PHENOXYETHANOL
TRIETHOXYCAPRYLYLSILANE
TIN OXIDE
DIMETHICONE
CI 77499 (Iron Oxides)
CI 77891 (Titanium Dioxide)
CI 77491 (Iron Oxides)
CI 77492 (Iron Oxides).